Our pledge

AI uses energy.
We're planning to plant for it.

Every Ping conversation has a tiny carbon footprint — the servers running the model, the network delivering your text, the device in your hand. It's small per message, but it adds up. This page is our public commitment to take that seriously as we grow.

For every paid subscriber: trees in the ground.
As we reach paying users, a portion of every subscription will fund verified tree-planting and, at scale, a partnership with Ecologi to offset our full operational footprint.

01 Why this matters to us

The AI industry is using more electricity every year. A lot of companies pretend that's someone else's problem, or wave it away with vague gestures at "the cloud being green." It isn't, not yet.

Quipster is small. We can't fix data center emissions globally. But we can do two honest things: be transparent about our footprint, and actively plant more than we burn as we grow. That's the pledge.

02 Where we are today

Honesty matters here, so let's be specific:

Today (May 2026)

Quipster is in beta. We don't yet have paying subscribers, so we haven't begun tree planting or formal carbon offsetting. We're preparing the program so that the moment subscriptions start, the offset machinery is already in place — not added as an afterthought.

What this means in plain language: we're not currently offsetting anything. We're laying the pipes so that once revenue begins, offsets happen automatically — and we'll show our work.

03 The pledge, in three parts

Plant trees per subscriber
A portion of every paid subscription goes toward verified tree planting through a reputable reforestation partner.
Partner with Ecologi at scale
Once we reach meaningful volume, we'll partner with Ecologi to offset our full operational carbon footprint through certified projects.
Show our work, publicly
We'll publish quarterly updates on this page: how many trees planted, what we've offset, who we worked with. No vibes — actual numbers.
Default to less, not more
SMS is already low-energy compared to apps that ping servers constantly. We won't add features that increase compute just to look impressive.

04 Our roadmap

Here's the sequence we're working toward, with honest status labels:

Stage 1
Operating in beta — no paid users yet
Beta usage is small. We're building the product and the offset infrastructure in parallel.
Now
Stage 2
First paid subscribers → tree planting begins
A portion of every paid subscription is routed to a verified tree-planting partner. Tracking dashboard goes live on this page.
Stage 3
First quarterly transparency report
Three months after launch we'll publish numbers: trees planted, partner, location, total CO₂ offset estimate.
Coming
Stage 4
Ecologi partnership for full operational offset
When we reach scale, we'll formalize a partnership with Ecologi to offset our complete operational footprint — not just consumer usage.
Later

05 Why Ecologi?

Ecologi is a UK-based climate organization that lets businesses fund verified reforestation and carbon offset projects. They're transparent about which projects they support, publish detailed impact reports, and have over a million members across thousands of companies.

They're not the only option, but they hit our criteria: verifiable, transparent, and accessible to small companies. As we grow, we'll evaluate other partners too — what matters is that the offsets are real, not just marketing.

06 What we're not claiming

A lot of "green" tech marketing makes claims that don't hold up. We want to be clear about what we are and aren't saying:

What we are committing to: when subscriptions start, a portion goes toward planting. We'll publish what we did. If you ever feel the numbers don't add up, email us — we'll show you the receipts.

07 Questions, ideas, or partnerships

We're a small team and we'd genuinely love to hear from anyone who wants to help make this part of Quipster better — climate-focused investors, reforestation partners, or anyone with experience structuring corporate sustainability programs.

Email us at [email protected] with the subject line "Sustainability" and we'll get back to you.

This page is intentionally a work in progress. We'll update it as the program develops — including any times we get it wrong.